This Concept for Diesel Watches Takes Minimal Design to the Extreme

By: Charlotte Joyce Kidd - Oct 14, 2015
References: & yankodesign
The 'Vin' timepiece is a concept design for Diesel watches that takes the aesthetic of minimalism to the absolute extreme -- at first glance, the Vin doesn't even appear to have hands.

In fact, the hands of the Vin watch are hidden under a circular plate in a matte black tone reminiscent of carbon fiber. Only the hands' tips peek out, pointing to the minute and hour. It's a rugged, stark design that stands out from most timepiece designs on the market.

The Vin watch was inspired by 80s analog style and the strong, masculine look of Diesel watches. The dotted pattern of the perforated rubber watchband alludes to old vinyls, while the dark minimalism of the design is a nod to Diesel's tough but stylish brand identity.