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The Diesel SS11 Campaign is Infused with Youthful Freedom

By: Amelia Roblin - Published: • References: diesel & homotography.blogspot
There is something boldly appealing in the about the Diesel SS11 campaign that makes you want to strip down and go swimming too. Continuing with the underwear and beachwear brand's deserted-island themed shoot, these photos show that these stranded adolescents are indeed enjoying their geographic freedom.

Wearing styles straight from Diesel's Dirty Jobs and Fresh & Bright Superheroes, these sun-kissed models explore beaches, tropical jungles, the sea and the shore. Collecting shells, playing baseball, designing ridiculous rafts and partying after dark, the spirited subjects of these spreads make 'Lost' look like fun.

Showing the versatility of the new collection, the Diesel SS11 campaign has put colorful undies and quirky swimsuits to the most active age group it could target. Wearing bathing suits and underwear and unmentionables as swimwear, these animated models unite the diverse clothing line with a simple sense of fun. Stats for Fun-Loving Undies Ads Trending: Older & Buzzing
Traction: 37,452 clicks in 198 w
Interest: 4 minutes
Concept: Diesel SS11 Campaign
Related: 118 examples / 91 photos
Segment: Neutral, 18-55
Comparison Set: 43 similar articles, including: seductive 60s swimsuits, decadent pin-up campaigns, and idiosyncratic swimsuits.