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Diesel Lets You Date a Model Edit
Controversial Diesel Dating Campaign

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Diesel Lets You Date a Model - Controversial Diesel Dating Campaign
Controversial Diesel Dating Campaign
 Published: Oct 16, 07
Comments: 1 Views: 3,508

Italian fashion house, Diesel, has launched another innovative marketing campaign, this time involving dating classifieds advertising Diesel models.

The Swiss may do things first, but the Italians know how to make a good thing even better. Migros, the Swiss supermarket chain first gave the opportunity of contacting their lingerie models to their clients… but the Italians took it further… a lot further. Finally you (don’t think it’s generic, I’m talking to no one other than you) can date a model! So many young guys and girls dream of meeting one of those cool runway models. Now, boys and girls, you can make it tue.

What about it then? Let the Swiss contact… I will meet, sit next to, talk to a “Diesel” model! The address of your favourite models is www.diesel.com. You can offer Costy or Safado a good Italian coffee!

References:  glamourage.it, diesel

Filed In:  fashion,  internet,  lifestyle,  marketing,  pop culture,  romance








Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Diesel Lets You Date a Model or comment about Controversial Diesel Dating Campaign.

Bill on Oct 16, 07  9 Trends   82 Comments
Huh?
Bill on Oct 16, 07  9 Trends   82 Comments 0


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Diesel Lets You Date a Model