Sand & Birch Designs

By: TechnoGadget - Published:   Updated: Apr 12 2011 • References: sandbirch &
The Diamond Sofa designed by Samanta Snidaro and Andrea Fino of Sand & Birch is carved out of reflective aluminum which displays 160 Swarovski crystals creating a design that adorns the wide strip. It can be a vivacious structure to decorate your home, or used as a space-saving chair.

According to the Sand & Birch website, "Sand & Birch Design Studio was founded in 2003 when Andrea Fino and Samanta Snidaro decided to join their different cultural backgrounds and experiences together for a unique project: to re-interpret the concept of furnishing and to bring other meanings, other senses and other lives to Objects."

Implications - This project essentially turns a piece of furniture into a fashion accessory, signifying a consumer desire for adornment in every facet of life. Stats for The Diamond Sofa Trending: Older & Chilly
Traction: 3,092 clicks in 428 w
Interest: 4 minutes
Concept: The Diamond Sofa
Related: 57 examples / 44 photos
Segment: Neutral, 18-35
Comparison Set: 21 similar articles, including: drone-restricting apps, real-time photomontage apps, and gritty street youth editorials.