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Diamond Refrigerator By Gorenje

By: Angela Lowe - Published:   Updated: Jun 16 2011 • References: gorenje & gushmagazine
The “Eye-catcher” from Gorenje is a black refrigerator that features 7000 hand embedded crystals from Swarovski. The appliance is controlled by a touch screen mounted conveniently at eye level. Just is case diamonds aren't enough for you it also comes equipped with a built-in radio, recipe book and voice memo recorder/player. Now don't get too excited because they are only producing 10 of these masterpieces.

Implications - Household products that are glamorized are highly popular amongst home owners who want to flaunt their wealth. These buyers want their products to exude prestige as a mark of high status. By offering a more luxurious version of your product, a buyer will most likely pay for it as it is one of a kind.

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