Desert Designs' The Collector's Collection Catalog is Conceptual
Jana Pijak — May 17, 2014 — Pop Culture
Desert Designs' "The Collector's Collection" lookbook is captured by photographer Byron Spencer's lens. The conceptual advertorial marks the label's recent involvement with the eco-conscious Clean Cut concept show at Mercedes Benz Fashion Week Australia. Through this involvement, the label has created a completely handmade-in-Australia collection using a range of vintage and recycled fabrics, salvaged from the 80s.
The Sydney-based brand's one-of-a-kind and collectible pieces will be available for view and purchase at the Desert Designs Siberian Desert store starting Thursday, May 29. The pieces embrace a vintage design aesthetic and find beauty in vintage fabrics.
The label's designers Jedda Daisy Culley and Caroline Sundt-Wels hope to inspire their fans with this line of unique fashions that encourage sustainable design practices.
The Sydney-based brand's one-of-a-kind and collectible pieces will be available for view and purchase at the Desert Designs Siberian Desert store starting Thursday, May 29. The pieces embrace a vintage design aesthetic and find beauty in vintage fabrics.
The label's designers Jedda Daisy Culley and Caroline Sundt-Wels hope to inspire their fans with this line of unique fashions that encourage sustainable design practices.
Trend Themes
1. Upcycled Fashion - Opportunity for designers to create unique and sustainable fashion pieces using recycled fabrics.
2. Handmade in Australia - Growing market for locally made products, providing opportunities for small businesses and artisans.
3. Vintage Design Aesthetic - Demand for vintage-inspired fashion, creating opportunities for designers to tap into nostalgic trends.
Industry Implications
1. Fashion - Fashion industry can incorporate upcycled materials and embrace sustainable practices to cater to eco-conscious consumers.
2. Retail - Retailers can highlight locally made products to appeal to consumers looking for unique and ethically sourced items.
3. Textile and Fabric Recycling - Growing demand for recycled fabrics presents opportunities for businesses to collect, process, and supply materials for upcycled fashion brands.
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