Mad Men Gets Ad Innovation from Derrick and Christina

By: Jessica Marcel - Published: Jan 16, 2010 • References: flickr & design-milk
The design team of Derrick and Christina created this clever ad campaign for the hit television show "Mad Men." The campaign is a series of three posters. There’s one for Don, one for Roger, and one for Bert. Each of the men of "Mad Men" is represented by the fold of their handkerchief in their suit pocket.

The posters by Derrick and Christina will probably make the most sense to those who are already big fans of the show, so in that sense it may not be the most effective advertising. However, the innovative use of the key element of fashion in these ads make it noteworthy. Stats for Advertising Advertisers Trending: Older & Mild
Research: 2,570 clicks in 332 w
Interest: 4 minutes
Concept: Advertising Advertisers
Related: 70 examples / 54 photos
Segment: Neutral, 12-35
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