The U.K. is set to be at the whim of Apple with the new David Cameron iPad app. The app is being designed specifically for the British PM to help him monitor his country from a glance.
Cameron is reportedly all about his iPad 2, using it to read the paper and tune into radio programs. The David Cameron iPad app will feature information on the country's NHS (healthcare) waiting list, its crime statistics and its unemployment figures among other things. The app also features a constantly updated stream of information from both Google and Twitter. The app is being developed by Cameron's cabinet and is expected to be ready to go sometime in March of 2013. If the app is a hit in Britain, it may very well make its way over to other countries as well.
Stats for One-Off World Leader Apps
Trending: Older & Mild
Research: 401 clicks in 226 w
Interest: 4 minutes
Concept: David Cameron IPad App
Related: 69 examples / 53 photos
Segment: Neutral, 35-55+
Comparison Set: 25 similar articles, including: image-censoring apps, naughty gentlemen's apps, and epidermis-examining apps.
Naughty Gentlemen's Apps
Social Networking Studies