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Mouthwatering Middle Eastern Spreads

Cypressa Recently Launched New Tagines and Pastes

— December 20, 2022 — Lifestyle
Cypressa has launched a new range of Pastes and Tapenades celebrating the flavors of the Mediterranean and Middle East. The six-product range includes options for stews, meat dishes, salads, and pasta, as well as antipasti and sharing boards.

Harry Constantinou, Commercial Controller at Cypressa, said, "The new pastes are a brilliant accompaniment to so many dishes and are incredibly versatile... we have you covered with olives, olive oil, antipasti, and now, great-tasting dips and pastes."

The new range includes Cypressa Smoky Tagine, Cypressa Aubergine & Feta Mezze, Tomato, Feta & Kalamata Olive Tapenade, Roasted Red Pepper Tapenade, Rose Harissa Paste, and Rose Harissa Pesto. Cypressa Smoky Tagine and Cypressa Aubergine & Feta Mezze are also available at The Co-op.
Trend Themes
1. Middle Eastern Flavors in Condiments - Cypressa's new range of Pastes and Tapenades featuring flavors of the Middle East and Mediterranean offer a disruptive opportunity to bring the trending Middle Eastern flavor profile to sauces and spreads industry.
2. Versatile Dips and Pastes - Cypressa's versatile dips and pastes can accompany a range of dishes, showcasing an opportunity for food service industries to innovate and highlight menu items that incorporate these new spreads.
3. Vegetarian Spreads for Healthy Dining Options - Cypressa's new range of vegetarian spread options offers an opportunity for healthy-eating-focused restaurants and grocery stores to cater to the growing demand of vegetarian and vegan diners.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can benefit from Cypressa's new range of dips and pastes by incorporating these spreads into existing and new product developments and catering menu offerings.
2. Retail Industry - The retail industry can capitalize on increased interest in Middle Eastern flavor profiles and healthy eating by integrating Cypressa's range of vegetarian pastes into wider vegetarian/vegan categories and highlighting the health benefits of these products.
3. Food Service Industry - The food service industry can offer new and exciting menu items featuring Cypressa's dips and pastes as a main ingredient in Mediterranean-based dishes.
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