CW Versus AD Examines Differences Between Workers in Ad Agencies
Jason Soy — June 19, 2012 — Pop Culture
Copywriters and art directors, the life force of the advertising biz, are often thought of as interchangeable, but CW Versus AD is helping those unfamiliar with the two creative professions distinguish one another in a humorous manner. Each CW Versus AD cartoon is essentially separated into two panels, with the left representing copywriters and the right representing art directors. CW Versus AD then examines the various distinct tools, habits and quirks associated with people within the two fields.
For example, while copywriters are known to be sticklers for spelling mistakes, art directors can’t stand low resolution images. Copywriters are also more likely to get tattoos with text while art directors prefer vibrant graphics adorning their bodies.
Many more of these wonderful comparison cartoons can be found on the CW Versus AD Facebook page.
For example, while copywriters are known to be sticklers for spelling mistakes, art directors can’t stand low resolution images. Copywriters are also more likely to get tattoos with text while art directors prefer vibrant graphics adorning their bodies.
Many more of these wonderful comparison cartoons can be found on the CW Versus AD Facebook page.
Trend Themes
1. Distinguishing Creative Professions - CW Versus AD is helping to distinguish the differences between copywriters and art directors, highlighting the unique tools, habits, and quirks of each profession.
2. Humorous Comparisons - CW Versus AD uses humor to compare copywriters and art directors, making the distinctions between the two professions entertaining and easily understood.
3. Visual Representation of Differences - CW Versus AD presents the differences between copywriters and art directors through cartoon panels, providing a visual representation that enhances understanding.
Industry Implications
1. Advertising - The advertising industry can learn from CW Versus AD's approach in distinguishing between copywriters and art directors, helping to better understand the roles and collaborate effectively.
2. Design - CW Versus AD's humorous comparisons can inspire designers to explore unique tools, habits, and quirks, leading to disruptive innovations in the design industry.
3. Content Creation - CW Versus AD's humorous approach to comparing copywriters and art directors can spark creative ideas for content creation professionals, leading to innovative and engaging content strategies.
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