Stylishly Versatile Customizable Backpacks

Kiri Can Be Tailored to Satisfy a Variety of Activities

Kiri is a customizable backpack that is ideal for the urban environment as its design allows consumers to effortlessly tailor the product to various activities and lifestyle demands — from running errands to a much-needed weekend away.

The product comes with a variety of different pouches. These include a camera kit, a laptop kit, a small overnight pouch for toiletries, a dry bag for beach days, a hydration 2L reservoir, as well as a water bottle add-on. Consumers are to insert a magnetic strip into the customizable backpack and snap the kits that they desire in. In addition, some of the pouches — the dry bag and the water bottle kit, for example, can be worn on their own.

The Kiri customizable backpack is available for purchase through an IndieGoGo campaign.

Customizable Backpacks
The trend of customizable backpacks is growing, offering consumers the ability to tailor their backpacks to their individual needs and activities.
Versatile Pouches
The trend of versatile pouches that can be added to backpacks or worn on their own is growing, providing consumers with a variety of options for carrying their belongings.
Magnetic Strip Technology
The trend of magnetic strip technology is growing in the backpack industry, allowing for easy and secure attachment of customizable pouches to backpacks.

Who This Affects Most

Outdoor Gear
Companies in the outdoor gear industry can utilize the trend of customizable backpacks and versatile pouches to create innovative and adaptable products for their customers.
Travel Accessories
Companies in the travel accessories industry can utilize the trend of versatile pouches to create products that can adapt to various travel needs and situations.
Technology Accessories
Companies in the technology accessories industry can utilize the trend of magnetic strip technology to create innovative and easy-to-use products for carrying and storing technology devices and accessories.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 74%
Freshness 9%