Pierre’s Ice Cream Co. Just Launched a New Cupcake Ice Cream Flavor
Katherine Pendrill — March 20, 2022 — Lifestyle
References: dairyfoods
While birthday cake-flavored ice creams may be a dime a dozen, Pierre’s Ice Cream Co.'s new Cupcake ice cream flavor is something entirely different.
Designed to celebrate the brand's 90th birthday, Pierre’s says it is "lighting the candles" with this new flavor. The Cupcake ice cream flavor consists of cake batter ice cream swirled with blue frosting and studded with candy confetti flakes. In terms of serving, Pierre’s suggests enjoying the new flavor atop a crispy cone, or in a bowl with a side of your favorite shortbread cookies. For something truly indulgent, you can even cover this ice cream with whipped cream and serve it with a slice of birthday cake. As the brand explains, customers are encouraged to let their “cupcake imagination run wild and get the party started.”
Image Credit: Pierre’s Ice Cream Co.
Designed to celebrate the brand's 90th birthday, Pierre’s says it is "lighting the candles" with this new flavor. The Cupcake ice cream flavor consists of cake batter ice cream swirled with blue frosting and studded with candy confetti flakes. In terms of serving, Pierre’s suggests enjoying the new flavor atop a crispy cone, or in a bowl with a side of your favorite shortbread cookies. For something truly indulgent, you can even cover this ice cream with whipped cream and serve it with a slice of birthday cake. As the brand explains, customers are encouraged to let their “cupcake imagination run wild and get the party started.”
Image Credit: Pierre’s Ice Cream Co.
Trend Themes
1. Cupcake-inspired Desserts - The trend towards cupcake-inspired desserts, from ice cream to other baked goods, offers opportunities for innovation in flavors, textures, and presentation to cater to the growing demand for unique and exciting desserts.
2. Celebration-themed Products - With the success of products like Pierre's Cupcake ice cream flavor, there is an emerging trend towards celebration-themed products, providing opportunities for brands to tap into the desire for indulgent, nostalgic, and fun ways to mark special occasions.
3. Gourmet Ice Creams - As consumers demand high-quality and unique ice cream flavors, there is a growing trend towards gourmet ice creams, providing opportunities for premium ingredients, creative pairings, and artisanal presentation to set products apart in the crowded ice cream market.
Industry Implications
1. Food and Beverage - The food and beverage industry can take advantage of the cupcake-inspired dessert trend by introducing new products such as cupcake-flavored smoothies, milkshakes, and other frozen treats.
2. Celebration and Party Supplies - The celebration and party supplies industry can tap into the celebration-themed products trend by introducing new products such as custom cake toppers, party decorations, and other accessories that cater to the growing demand for unique and exciting ways to mark special occasions.
3. Fine Dining and Dessert Restaurants - Fine dining and dessert restaurants can leverage the gourmet ice cream trend by offering premium, artisanal ice cream dishes that use high-quality ingredients, exquisite flavors, and creative presentation to provide customers with a unique and indulgent dining experience.
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