At Idea Generation Gallery we have a keen interest in keeping art as open to a wide range of people as possible. This is why we took the opportunity to get involved in the development of online sales and the latest launch from Culture Label and Own Art. The two companies have teamed up to create an online space where over 5,000 pieces of artwork are available to buy through a payment plan scheme where the full price of the art is broken down into smaller installments (making it more affordable to everybody).

An exhibition was held at IG Gallery displaying a number of the pieces and this latest system of purchasing art. With christmas coming up, this credit crunch-inspired concept will really kick off!