Crystal Encrusted Bandaids

By: Fashion Spy - Published:   Updated: Apr 21 2011 • References: suelzkotlett & designspotter
Just because you're injured doesn't mean you have to look bad. Add a little bling to your boo boo with crystal encrusted bandaids. Available in the MAK design shop in Vienna or online from 10 Euros for a three pack.

Implications - For the consumer who has everything, not very many products will capture their attention. Thus, it becomes a challenge of brands and marketers to create completely unique products that also bear luxury in mind. An item like this blinged-out bandaid is a perfect way to infuse luxury and novelty into everyday products to get the attention of even the most affluent of consumers.

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Concept: Crystal Encrusted Bandaids
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Segment: Females, 18-55
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