Books may be an age-old means of sharing information, but the cover of The Hot Topic provides a glimpse of the way the paper medium has changed.
Written by Gabrielle Walker and David King, this publication discusses the impending issue of global warming, and the designer behind the binding has been able to provide visual symbolism with a twist of technological interaction. The minimal look of the book's jacket plainly includes the title, the authors' names, thin strokes delineating a bull's eye and a backdrop color of pale blue. This simplified foundation makes the effect of touching the cover of the Hot Topic all the more pronounced. The heat-sensitive paper that wraps the novel becomes yellow the moment you lay your hands on it, symbolically making reference to the impact humans' lifestyle has on the planet.
Stats for Heat-Sensitive Hardcovers
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Research: 1,233 clicks in 260 w
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Concept: Cover Of The Hot Topic
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Segment: Males, 12-35
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