The new Converse Jack Purcell Spring 2010 Campaign is here and it is certainly trying to put a smile on all the sneaker-loving heads out in the world. The new campaign was designed by Todd Shelby and intends to capture the fact that the Converse Jack Purcell is "equal parts refined and rebellious" and has a "ubiquitous attitude." Featured in the Spring 2010 campaign are Mirabelle Marden, Harry McNally, Skye Forsyth-Peters, Clark James Gable and Charlie Casely-Hayford.

Check out more pictures from the grinnified Converse campaign above.