Implications - Businesses that understand social media can use it to their advantage to reach through to their target audience. Since most people have an account on Facebook and Twitter, businesses can reach out to millions of people with just one click of the mouse. Today, one of the easiest ways for a business to get noticed is through using social media.
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Even if you are already hopelessly addicted to the fledgling social networking interface Twitter, chances are there are things about your life you don't want to post on your personal account. That is where Confess 2.0 comes in. Similar to anonymous online confessional Grouphug.us, Confess 2.0 lets you spill your soul without worrying about the consequences.