Taking a page from the impressive portfolios of crafty artists around the world, the Condor Dental Floss ad campaign turns this classic teeth cleaning product into stunning art pieces. Embroidery and threaded art is particularly enjoying a revival of interest these days, so it is only appropriate that the brand would take advantage.
The Condor Dental Floss ad campaign depicts an image of corn and beef in a maze of pegged string, two foods that happen to get stuck between teeth frequently. Conceived and art directed by Opusmultipla, an ad agency based in Curitiba, Brazil, the Condor Dental Floss ad campaign was art directed and illustrated by Keith Lauer. Creative director Flávia Rennó oversaw the project.
Stats for Artistic Teeth Cleaner Ads
Trending: Older & Average
Research: 1,576 clicks in 101 w
Interest: 1.8 minutes
Concept: Condor Dental Floss
Related: 38 examples / 29 photos
Segment: Neutral, 18-55
Comparison Set: 14 similar articles, including: disintegrating animal ads, slobbering pet hygiene ads, and auditioning literary character ads.
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