Conde Nast Traveler Campaign Emphasizes Your Destination

By: Marissa Brassfield - Published:   Updated: Mar 24 2011 • References: monkwork.blogspot &
This Conde Nast Traveler campaign by Adam Reynolds pairs high-heeled shoes with famous landmarks in place of heels. The ads are meant to inspire travel and wanderlust, with captions like "First stop: all men in their tracks" and "Now arriving: long-distance love affair."

Check out some other innovative travel campaigns below.

Implications - This campaign speaks directly to the target audience as it inspires the audiences love for traveling and the fashion associated with it. Campaigns like this show that advertisers are understanding the needs and wants for their consumers. When marketing a product, advertisers should pay attention to all possible elements that the consumer can associate with the certain product. Stats for Architectural Stilettos Trending: Older & Average
Traction: 5,607 clicks in 334 w
Interest: 4 minutes
Concept: Architectural Stilettos
Related: 69 examples / 53 photos
Segment: Females, 18-35
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