Just before launching its very own competitive smartphone, LeTV's CEO, Jia Yueting, made a controversial comparison between Apple and the Nazi regime. Clearly meant to stir the pot and place his brand and product on the top of people's mind, Yueting has since apologized for his statement, saying he only felt "that open-ended technology ecosystems are more beneficial to consumers."
With this in mind, it's no surprise that the competitive smartphone, Le Superphone, is now being analyzed. Of course, its official launch was as awkward as the previous comments made. Nevertheless, through the strange conference, three key features were revealed about the competitive smartphone: a different kind of USB connector, a display with enhanced colors and improved sound reproduction. Revolving around the idea of bringing something new to the market, it's to be seen if Le Superphone makes an impact.
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