Heinz to Adopt Coke PlantBottles to Cut Its Carbon Footprint
Heinz will be printing â€œGuess what my bottle is made of?â€ on every one of its plant-based bottles.
Implications - The company is aware of the negative impacts of plastics and have therefore decided to move towards this packaging. While Heniz is aware that it won't solve environmental problems by changing their packaging, they believe that the PlantBottles will at least "eliminate C02 emissions and mitigate global warming."Stats for Plant-Based Packaging Trending: Older & Mild
Traction: 1,034 clicks in 185 w
Interest: 4 minutes Concept: Cokes 'PlantBottles'
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Segment: Neutral, 12-55 Comparison Set: 32 similar articles, including: minimalist to-the-point branding, flexible eco packaging, and eco packaging lamps.