Cloudwater Has Debuted the Low Abv 'And Relax' Canned Beer
Colin Smith — February 7, 2022 — Lifestyle
References: mkbiergarten & cloudwaterbrew.co
The 'Cloudwater And Relax' is a low alcohol-by-volume (ABV) beer designed to be easily consumed. This beer boasts an ABV of only 3.2 without compromising on quality or flavor. The And Relax was created to be a more subtle tasting pale ale than traditional ales, making it perfect for casual, relaxing consumption.
This pale ale is made with a tri-blend of New Zealand-originating Hops and a variety of fruity, citrusy flavors to create an excellent balance of sweetness and bitterness. This pale ale is a great entry-level craft beer for those looking to experiment with artisanal, high-quality craft beers. The Cloudwater And Relax beer is available for purchase in 440 mL cans for roughly $4.50 USD from Cloudwater's website as well as various other European online retailers, such as 'MK Biergarten.'
Image Credit: MK Biergarten, Cloudwater
This pale ale is made with a tri-blend of New Zealand-originating Hops and a variety of fruity, citrusy flavors to create an excellent balance of sweetness and bitterness. This pale ale is a great entry-level craft beer for those looking to experiment with artisanal, high-quality craft beers. The Cloudwater And Relax beer is available for purchase in 440 mL cans for roughly $4.50 USD from Cloudwater's website as well as various other European online retailers, such as 'MK Biergarten.'
Image Credit: MK Biergarten, Cloudwater
Trend Themes
1. Low ABV Beers - Crafting beers with a lower alcohol-by-volume percentage than traditional ales and beers to cater to health-conscious consumers.
2. Entry-level Beers - Creating a range of craft beers that are subtle in flavor and taste to appeal to consumers who are new to artisanal beer consumption.
3. Fruit and Citrus-infused Beers - Incorporating a variety of fruits and citrus flavors to accentuate the sweetness in low ABV beers while taming the bitterness.
Industry Implications
1. Craft Beer - Introducing low ABV and entry-level craft beers to tap into a growing market of health-conscious and newly interested consumers.
2. Online Retail - Capitalizing on online retail platforms, such as Cloudwater's website and various European online retailers, to reach a wider audience and expand product distribution.
3. Hospitality and Tourism - Partnering with hotels, resorts, and restaurants to promote low ABV and entry-level craft beer offerings to attract customers looking for healthier and unique drink options.
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