Prodigy

Online Drug Simulator Shows The Dangers Of Drugs

By: Trendopoly - Published:   Updated: Apr 14 2011 • References: trydrugs.net & adverblog
The Try Drugs website offers an online visual simulator that allows you to experience the impairment of a person on cocaine or marijuana without getting high. The site features very strong anti-drug messages and highlights the negative impact that drugs can have while emphasizing that they destroy families and lives.

Implications - The site even has pop-ups on it that covey a stark message of what drugs can really do to you. The pop-ups are related to "memorial services, prisons, bankruptcy and crimes committed by drug addicts." This Norwegian social marketing campaign is a great use of interactive media for a good cause.

Stats for Click Here To Try Drugs Trending: Older & Buzzing
Traction: 61,468 clicks in 388 w
Interest: 1.5 minutes
Concept: Click Here To Try Drugs
Related: 53 examples / 41 photos
Segment: Neutral, 12-35
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