Kellogg's New Cinnamon Frosted Flakes Revive a Classic Cereal

By: Katherine Pendrill - Nov 16, 2016
References: newsroom.kelloggs & prnewswire
Kellogg's recently announced that it will be revamping a classic cereal with the debut of its new Cinnamon Frosted Flakes. The new cereal came about after Kellogg's noticed feedback on social media that adding cinnamon to Frosted Flakes is a common breakfast hack. The brand subsequently responded to the overwhelming demand by coming up with a way to incorporate the delicious spice into its ever-popular cereal.

The new Cinnamon Frosted Flakes combine the taste of the original Frosted Flakes cereal with real korintje cinnamon, vanilla and notes of both maple and caramelized sugar to create a unique flavor profile. The brand also came up with a way to ensure that the cinnamon adheres to each piece of cereal and is not washed off by the addition of milk. The result is a sugary sweet breakfast product that helps to reinvigorate the cereal category.