Fiona Gall Presents Cinderella's Revenge at London's Liberty Shoe Store
Cinderella's Revenge presents a striking image, especially in a darkened room. Hanging crystals and strands of material make the chandelier take over a room from ceiling to floor. The light creates a beam that illuminates the high heels at the bottom of the chandelier.
Implications - With so many stresses present in modern society, consumers seek out ways to make a quick escape. Products that integrate a fantastical element into its design are appealing to customers who desire a reminder of simpler times. Developing more items that allow shoppers to forget their everyday responsibilities could help a company trying to grow their brand.