Prada Adds a New Chalk White Candle to Its Range of Home Goods
Kanesa David — August 23, 2022 — Lifestyle
Prada has launched a new home decor offering in the form of a chalk white candle. The wax candle features Prada Milano branding carved into the wax and printed on the stand, in addition to a branded leather box with the fashion house’s name on top. The candle joins a wide range of luxe home goods like a Saffiano leather dominoes set, plush throw pillows, Christmas ornaments, a Saffiano leather checkers set, and more.
There is no word on what the candle smells like, but it is said to “recreate inviting, intimate atmospheres [and] bring the essence of Prada to new and unique contexts.” The chalk white Prada candle is now available online at the brand’s website.
Image Credit: Prada
There is no word on what the candle smells like, but it is said to “recreate inviting, intimate atmospheres [and] bring the essence of Prada to new and unique contexts.” The chalk white Prada candle is now available online at the brand’s website.
Image Credit: Prada
Trend Themes
1. Luxury Home Decor - There is an opportunity for luxury brands to expand their home goods offerings with unique and branded decor items like candles, pillows, and games.
2. Branded Scented Candles - There is a trend of luxury brands creating unique scented candles with their brands, which can help them create inviting and intimate atmospheres in homes, hotels, and other spaces.
3. Sustainable Candles - There is an opportunity for eco-friendly and sustainable candles made with natural waxes, essential oils, and reusable containers that can appeal to environmentally conscious consumers.
Industry Implications
1. Luxury Goods - Luxury brands can expand their offerings and enter the home decor market with high-end candles, pillows, games, and other items.
2. Home Decor - Home decor companies can focus on creating unique and branded items like scented candles, plush pillows, and games to cater to consumers' growing interest in luxury and personalized decor.
3. Eco-friendly Products - Sustainable candle manufacturers can use natural and biodegradable materials to create eco-friendly candles that appeal to environmentally conscious consumers.
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