Something I’m learning from the glam-rock revival is that an essential component for a model to sell this look is a killer scowl—kind of like the one Catherine McNeil wears for photographer Greg Kadel in this ‘Just for One Day’ editorial in Numero #105.
Wearing the signature rockstar uniform of studs, lots of black and strong shoulders, Catherine McNeil’s piercing gaze and icy scowl is every bit as sexy as it is scary.
Implications - No longer just looking for subtle styles, consumers are attracted to darker ones. Products that feature a statement-making aesthetic are appealing to those who want to stand out.
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