CarCapsule

By: Alex Covert - Published: Jan 2, 2008   Updated: Apr 8 2011 • References: autosportcatalog & thegreenhead
Believe it or not, this is an actual vehicle. This product is a clear vinyl bubble that envelopes your favorite convertible, protecting it from the elements (however slight) inside your garage. The CarCapsule even has a built-in fan that circulates the air to prevent mildew from setting in. All that's missing is giant snowflakes.

Implications - The consumer demographic of people who are truly, passionately enthusiastic about automobiles is expanding. Thus, companies must look towards new ways to serve the needs of these hauto couturists, with this CarCapsule serving as an extreme example. Though today's society is ever-changing, the consumer fascination with motors and fast-moving cars will never fade. Stats for Life-Size Model Cars in Bubbles Trending: Older & Mild
Research: 3,460 clicks in 433 w
Interest: 4 minutes
Concept: Life-Size Model Cars In Bubbles
Related: 47 examples / 36 photos
Segment: Males, 18-35
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