I must warn you, you will start salivating almost immediately upon browsing through the Candy Numbers photo series. A deliciously sweet concept, it features real syrupy candy formed into numeral digits in interesting ways.
Created and photographed by Massimo Gammacurta, the Candy Numbers photo series is actually inspired by his Lolli-POP book project. That project included fashion brand lollipops and cool logo lollipops.
The Candy Numbers photo series was put together for Wired Magazine's December 2010 issue. The numbers were used for the magazine's gift guide and Gammacurta was also asked to shoot some of the gift ideas dripping in candy.
Overall, the Candy Numbers photo series is a pretty insane concept that can be used for many different industries.
Stats for Deliciously Sweet Digits
Trending: Older & Mild
Research: 5,764 clicks in 270 w
Interest: 4 minutes
Concept: Candy Numbers
Related: 100 examples / 77 photos
Segment: Females, 12-55
Comparison Set: 37 similar articles, including: alphabetical artwork, creative chromatic typography, and candied logos (update).
Creative Chromatic Typography
Candied Logos (Update)
Retro Raunchy Typography