Cafe Gratitude has a unique take on what to charge for one specific dish on its menu. The 'I am Grateful' dish stems from the cafe's determination to run a socially responsible business; the idea is that customer's can pay whatever they can afford for the meal.
Although the suggested asking price for the meal is $7, Cafe Gratitude will not turn away anyone with less means. The cafe, located in San Francisco, serves a menu that is comprised entirely of vegan and organic treats. What is really noteworthy about the pricing structure is that normally people living on a tight budget would not be able to also eat healthy and high-quality foods. Cafe Gratitude has a model of generosity that may make other restaurants take notice.
Stats for Appreciation Entrees
Trending: Older & Chilly
Research: 2,720 clicks in 258 w
Interest: 4 minutes
Concept: Cafe Gratitude
Related: 52 examples / 40 photos
Segment: Neutral, 12-55
Comparison Set: 19 similar articles, including: utopic eco villages, 50 social business breakthroughs, and discarded designer duds.
50 Social Business Breakthroughs
Utopic Eco Villages
Discarded Designer Duds
Rainforest Energy Drinks