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'Both Sides' by Andreas Stavrinides Shows off Matching Makeup

By: Marissa Brassfield - Published:   Updated: Jun 1 2011 • References: andreasstavrinides and behance.net
'Both Sides' by Andreas Stavrinides is a photo shoot that celebrates beauty using multiple models with identical makeup and hair. I can't decide whether these models remind me more of mannequins or Barbie dolls, but the mirrored effect is hypnotizing.

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Implications - Society is saturated with advertisements flaunting photography, making it overwhelming for consumers. However, if companies can incorporate a unique edge into their advertising and show the consumer something they haven't seen before, they can hold their attention. Industries should focus on more extreme advertising -- this will ensure that consumers absorb and remember their message.