Blue Button is a Social Business Making a Mark

By: David Haynes - Published: Dec 14, 2010 • References: stores.ebay & bluebuttonuk.tumblr
Often we hear about people trying to reduce, reuse and recycle, however these three idealistic concepts sometimes can't find their ways into a successful business model. Blue Button UK looks to have managed this and much more!

Two graduates from English universities -- Miran Chauhan and David Haynes -- have collaborated together to create an online store that helps support a number of charities, promotes eco-friendly behaviour AND allows a global customer base access (via eBay) high street labels at a fraction of the cost.

As each and every item of clothing is carefully hand chosen from charitable choices, Blue Button stocks a number of very attractive items to any buyer.

Additionally, what is most remarkable is that Blue Button allow buyers to submit best offers on any and every item, so if the price is a little high you can offer what's fair. Stats for Positive Impact Retailers Trending: Older & Mild
Research: 6,275 clicks in 284 w
Interest: 4 minutes
Concept: Eco Charitable Clothing Store
Related: 38 examples / 29 photos
Segment: Neutral, 18-35
Comparison Set: 14 similar articles, including: fair trade beverages , purpose-based marketing, and ethical ad firms.