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Unusual Kickstarter Campaigns

Meghan Young Counts Down Her Favorite Bizarre Kickstarter Campaigns

— August 12, 2014 — Social Good
One way to get your innovative design concept out there is to use crowdsourcing and these bizarre Kickstarter campaigns highlight how the Internet can help newly emerging entrepreneurs collect thousands of dollars to launch their outlandish products. Trend Hunter's editor Meghan Young counts down her top picks for some of the most peculiar crowd-funded projects out there to-date.

Platforms like Kickstarter and Indiegogo are great ways to attract attention and sponsorships to smaller-based innovation ideas. Once a project campaign is put up onto the Internet there's no telling how many people will chip in to help make the project a reality. One example is the potato salad fundraiser by Zach Danger Brown on Kickstarter. Brown requested for $10 to create a potato salad and ended up receiving over $10,000 in pledges with people from all around the world contributing their recipes. On the other end of the spectrum, a man named Jordan Bishop asked for $9 to fund a mysterious project that would be revealed after the funding goal was met. It turned out to be a series of philosophical greeting cards called 'Wise Words.'
Trend Themes
1. Crowdfunding Innovation - Using crowdfunding platforms like Kickstarter and Indiegogo allows for smaller-based innovation ideas to attract attention and sponsorships.
2. Peculiar Crowdfunded Projects - The rise of peculiar crowdfunding campaigns highlights how newly emerging entrepreneurs can use the Internet to collect thousands of dollars to launch outlandish products.
3. Unexpected Fundraising Outcomes - Unexpectedly high fundraising outcomes through crowdfunding platforms such as Zach Danger Brown's potato salad campaign demonstrate the power and unpredictability of crowdfunding.
Industry Implications
1. Consumer Goods Industry - The consumer goods industry can benefit from the use of crowdfunding platforms like Kickstarter and Indiegogo to launch innovative and creative products.
2. Greeting Card Industry - The greeting card industry could explore the concept of philosophical greeting cards, as demonstrated by Jordan Bishop's 'Wise Words' campaign.
3. Food and Beverage Industry - The food and beverage industry can utilize crowdfunding platforms such as Kickstarter to launch new and creative culinary ideas.
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