The collection will be released on July 17 for your shopping pleasure. A perfectly hip line, this little preview features some of its standout pieces. The multicolored red, blue and white golf shirt and the spaceman t-shirt are my favorites. The Billionaire Boys Club 2010 Fall/Winter collection is saving good boys from bad outfits.
Implications - If you're concerned that some of these looks may be too childish or skater-like, just know that Pharrell Williams, once voted Best Dressed Man by Esquire Magazine, frequently rocks these quirky ensembles himself. If Pharrell says it's cool, you know it's cool!