Jeremy Scott is known for his audacious fashion style and even collaborating with Adidas does not tone down this designer's vision. The Big Sequin T-shirt is an oversized shirt fully adorned in black sequins, big sleeves and white sequins spelling out the Adidas logo. Wearing this shirt anywhere will certainly make you the center of attention.
Implications - Branding is crucial for businesses looking to establish instantaneous brand recognition. Optimal use of branding occurs when a company manages to make itself a lifestyle brand by consistently releasing products that are in line with a certain brand image. Only then can a company expand into other industries with guaranteed success.