BIC ReVolution is a New Line of Sustainable Pens & Markers
Niko Pajkovic — July 5, 2022 — Eco
References: us.bic & prnewswire
BIC, a leading producer of stationery, lighters, and shavers, recently launched its first full line of eco-friendly stationery products called 'BIC ReVolution.' The expansive sustainability-focused range includes items such as high-quality ballpoint pens, permanent markers, mechanical pencils, and white-out tape, all of which have been made from recycled materials and are themselves fully recyclable.
Every product included in the range is made of a minimum of 50% recycled content, and the packaging used to house each product is constructed from 100% recycled material. A standout offering is the 'BIC ReVolution Ocean Retractable Ball Pens,' which offers consumers the classic BIC ballpoint design while consisting of a 73% recycled ocean plastic construction.
"This Earth Day, we're proud to launch the BIC ReVolution line of stationery products, continuing BIC's deeply rooted commitment to supporting the circular economy and transforming how we use plastic to better help serve the next generation," said Mary Fox, General Manager of BIC North America.
Image Credit: BIC
Every product included in the range is made of a minimum of 50% recycled content, and the packaging used to house each product is constructed from 100% recycled material. A standout offering is the 'BIC ReVolution Ocean Retractable Ball Pens,' which offers consumers the classic BIC ballpoint design while consisting of a 73% recycled ocean plastic construction.
"This Earth Day, we're proud to launch the BIC ReVolution line of stationery products, continuing BIC's deeply rooted commitment to supporting the circular economy and transforming how we use plastic to better help serve the next generation," said Mary Fox, General Manager of BIC North America.
Image Credit: BIC
Trend Themes
1. Sustainable Stationery - The rise in eco-consciousness has led to a demand for sustainable stationery products that use recycled materials and are fully recyclable, presenting an opportunity for companies to invest in creating eco-friendly stationery lines.
2. Recycled Content Products - As consumers become increasingly aware of the impact of plastic waste on the environment, there is an opportunity for companies to develop products made of recycled materials, particularly those that use ocean plastic as a component.
3. Circular Economy - The BIC ReVolution line's focus on creating products that are fully recyclable and packaged with 100% recycled materials highlight the potential of the circular economy, where waste is minimized and materials are continuously used and reused.
Industry Implications
1. Stationery - Companies in the stationery industry can leverage the trend toward sustainable stationery and develop eco-friendly products that meet the growing demand for environmentally conscious consumer options.
2. Plastics - Opportunities exist within the plastics industry to innovate and develop new processes for recycling and upcycling plastics to minimize waste and create new products by leveraging products such as the BIC ReVolution line that use recycled content.
3. Packaging - The BIC ReVolution line's emphasis on sustainable packaging can inspire companies in the packaging industry to create similar products that use recycled materials and encourage the transition towards more sustainable packaging solutions.
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