In the past, one was most likely to find duty free shops and magazine stores at airports. However, due to longer lay-overs, delays and larger airports, luxury retail stores are the norm selling high-end watches, designer purses and custom-made suits.
Implications - One of the airports that give a great example of this is the Heathrow Airport in London, England. The new terminal is set to open up in March 2008 and is expected to be a shopping extravaganza for those people waiting to catch their plane. The airport has partnered with high-end department store Harrods, which will feature a luxurious two-floor shopping destination. Some people may be more excited about their terminal than their flight destination!
Stats for Airports as Shopping Destinations
Trending: Older & Mild
Research: 5,262 clicks in 475 w
Interest: 4 minutes
Concept: Airports As Shopping Destinations
Related: 31 examples / 24 photos
Segment: Neutral, 18-55
Comparison Set: 11 similar articles, including: tattoo community apps, top 90 editorial trends in may, and top 20 mobile gaming ideas in may.
Airports as Shopping Destinations
More Stats +/-
Top 90 Editorial Trends in May
Tattoo Community Apps
Top 20 Mobile Gaming Ideas in May
Guacamole Vegetable Dips