This Beer Wine Bottle Disguises Itself as an Unpretentious Drink

By: Laura McQuarrie - Sep 19, 2014
References: keumyang & packagingoftheworld
Wine and wine-drinking is notorious for seeming a little bit pretentious, but this 'DADA' beer wine bottle makes it known that it's time to party.

The DADA bottles have pop-off caps that take inspiration from beer bottles, along with their smaller size. Labels on the wine bottles are quite simple and adopt a champagne-like coloring that still shows the upscale nature of the product. The name of the wine comes from the non-art movement Dadaism, which is fitting because the product is presented like a non-wine. Around the top of the bottle necks is a label that communicates how short life is and how it is meant to be enjoyed, celebrating DADA as a true party wine.