The Beach Themed Cupcake comes in four delectable designs. The first features a vibrant pair of flip flops, the second a colorful lei, the third a teeny weeny pink bikini and the fourth a rolled-up beach towel. These cupcake decorations are all handmade using an edible fondant and edible paint. Each of the seasonal munchies rests atop a fluffy bed of homemade icing.
The finished product is a cupcake that looks almost too pretty to eat, but of course, it will be devoured in seconds!
Implications - In today's consumption-hungry culture consumers with short attention spans are immediately drawn to products complementary to modern movements or crazes. By providing easily accessible products to satisfy consumer demands, businesses will benefit tremendously.