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It seems the world can't get enough of Batman, and with Christopher Nolan's 'The Dark Knight Rises' still a year away from release, consumers will just have to sit back and enjoy 'Batman: Year One,' an animated movie based on the graphic novel by Frank Miller.

'Batman: Year One' will once again tell the origin story of how Bruce Wayne turned his childhood trauma into a positive and devoted his life to fighting crime to ensure no one ever had to endure the tragedy that he went through. Like I even had to tell you that -- it's Batman! Just find yourself a copy of this movie when it's released and have a wicked awesome time.

Implications - Consumers are no longer satisfied with simplistic storylines from pop culture staples, and critically acclaimed writers are now finding work reimagining superheroes in ways that rival award-winning literature. Corporations can capitalize on this consumer demand by offering items that further enhance the mythology of an existing narrative universe.