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Mutant Dolls

The 'Barbie Strogg' Insectoid Centaur-Fighting Robot Fends off Evil Brothers

— July 21, 2009 — Art & Design
"Barbie Strogg" is an unexpected but fabulous surprise.

For generations, boys have been pulling off Barbie's head. I'm sure they'll think twice before messing with this killer version, Barbie Strogg.

I like how the Barbie Strogg comes with blood smeared around her mouth, and machine gun arms. She looks dangerous!

Barbie Strogg comes courtesy of robot maker Mario Caicedo Langer's.

Implications - As pop culture increasingly develops in every direction, the scope and breadth of parody has been keeping pace. This has seen a commensurate increase in products and designs which take familiar icons and reinvent them in new and unexpected ways and the result is a product that has an entirely new appeal. Business leaders can make the most of this trend by looking for inspiration even in previously explored territory and markets.
Trend Themes
1. Pop Culture Reinvention - The trend towards reinventing familiar icons in new and unexpected ways, as seen with the Barbie Strogg robot, presents opportunities for businesses to tap into previously explored markets and generate new appeal for their products.
2. Parody Products - The increase in products and designs that parody popular icons creates opportunities for businesses to create unique and unexpected offerings that stand out in crowded markets.
3. Killer Toy Products - The popularity of the Barbie Strogg robot with its violent features presents an opportunity for businesses to create similarly unique and unexpected toy products that appeal to a wider audience beyond traditional or stereotypical children's offerings.
Industry Implications
1. Toy Industry - The trend towards reinventing classic toys and creating parody products presents opportunities for businesses in the toy industry to create unique, unexpected offerings that appeal to consumers looking for something new and different.
2. Robotics Industry - The emergence of the Barbie Strogg robot demonstrates opportunities for businesses in the robotics industry to create unique and unexpected offerings that tap into popular culture and consumer interests outside of traditional uses for robotics.
3. Entertainment Industry - The trend towards pop culture reinvention and parody products creates opportunities for businesses in the entertainment industry to develop new and unique forms of content and merchandise that appeal to audiences looking for something unexpected and fresh.
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