For one day only, The Vegan Treat Stop by Baileys Almande pop-up in London's Soho Square served a variety of free non-dairy desserts to those over the age of 18.
Baileys Almande is an alternative to popular cream-based liqueur products, and to show off just how delicious free-from eating and drinking can be, Baileys paired its vegan alcohol product with a range of indulgent sweets—all made with the dairy-free Baileys product. The introduction of the Baileys vegan liqueur last year was said to play a part in a 3% rise in sales, as the demand for plant-based products only continues to grow in the UK.
Event attendees were given a complimentary ticket to sample a glass of the Irish liqueur on ice, as well as delectable eats like sticky toffee pudding, eclairs, tiramisu and others made by celebrated local bakers and businesses.
Why This Trend Is Growing
- Plant-based Liqueurs
- Opportunity for the development of more vegan-friendly liqueur options.
- Free-from Eating and Drinking
- Market potential for creating indulgent desserts and beverages using dairy-free alternatives.
- Rising Demand for Plant-based Products
- Growing consumer interest in plant-based options, including alcoholic beverages.
Industries Being Reshaped
- Alcoholic Beverages
- Innovation opportunity in the development and marketing of plant-based liqueurs.
- Dessert and Bakery
- Potential for creating dairy-free sweet treats to cater to the increasing demand for vegan options.
- Vegan Products
- Growing market for plant-based alternatives in various industries, including alcohol and food.
