Scrappy Streetwear Shoots
Dressed in tom-boyish, punk rock-inspired ensembles, Valade brings out her angry side in intimidating androgynous looks. The streetwear is a mix of leather, stripes and skulls from the likes of Prada, Balenciaga and others. The Aymeline Valadde Interview Magazine shoot is definitely super hot.
Implications - The "norms' of outfits have been redefined by several musicians who have shown that you can rock eccentric fashion without being judged as weird. Androgynous, daring fashion has become a huge hit among consumers who now feel more free to express themselves through flashy outfits. Using counterculture and music, brands can establish a whole new style for a market who wants to defy what it means to look good.