The New Audemars Piguet RD#3 Features an Ultra-Luxe Movement
Niko Pajkovic — April 8, 2022 — Fashion
References: audemarspiguet & manofmany
As part of its 50th-anniversary celebration, luxury Swiss watchmaker Audemars Piguet unveiled its newest timepiece, the Audemars Piguet RD#3. The ultra-luxe wristwatch offers a nod to the brand's past Royal Oak models, introducing a powerful Royal Oak Selfwinding Flying Tourbillon Extra-Thin movement.
The 39mm stainless steel timepiece features a Bleu Nuit, Nuage 50 Petite Tapisserie dial with satin-brushed hand finishes. In addition, the timepieces come equipped with a sapphire case back and an incredibly thin 8.1mm thickness. According to the company, creating the Audemars Piguet RD#3 was a five-year process requiring significant research.
“The Royal Oak continues to evolve and cut through the timeline 50 years after its creation and will do so for the next 50 years and beyond,” said the head of communications at Audemars Piguet, Michael Friedman.
Image Credit: Audemars Piguet
The 39mm stainless steel timepiece features a Bleu Nuit, Nuage 50 Petite Tapisserie dial with satin-brushed hand finishes. In addition, the timepieces come equipped with a sapphire case back and an incredibly thin 8.1mm thickness. According to the company, creating the Audemars Piguet RD#3 was a five-year process requiring significant research.
“The Royal Oak continues to evolve and cut through the timeline 50 years after its creation and will do so for the next 50 years and beyond,” said the head of communications at Audemars Piguet, Michael Friedman.
Image Credit: Audemars Piguet
Trend Themes
1. Ultra-thin Watch Movements - The trend of developing ultra-thin watch movements shows an opportunity for disruptive innovation in the luxury watch industry.
2. Heritage-inspired Designs - The trend of creating heritage-inspired designs presents an opportunity for established luxury brands to refresh their product offerings.
3. Sustainable Luxury Materials - The trend of using sustainable luxury materials, such as stainless steel, presents an opportunity for luxury brands to attract eco-conscious consumers.
Industry Implications
1. Luxury Watchmaking - The luxury watchmaking industry can benefit from incorporating ultra-thin watch movements and heritage-inspired designs into their products.
2. Luxury Fashion - Luxury fashion brands can explore using sustainable luxury materials in their products, appealing to eco-conscious consumers.
3. Luxury Jewelry - Luxury jewelry brands can consider incorporating ultra-thin watch movements into their products, creating unique and functional pieces.
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