Old-School Attack Ads
The next time you don't agree with someone's political views, just call them a "hatchet-faced nutmeg dealer," as Stephen Douglas called Abraham Lincoln.
Implications - Oftentimes, people resort to parody and satire in order to criticize societal issues while avoiding criticism themselves from authority figures. In doing so, satirists establish a bond between themselves and their audiences. Corporations who are willing to stand up for social justice will likely gain the support of many consumers if the cause is relevant to their lives.