After the Saint Laurent re-branding by Hedi Slimaine, these Anja Rubik for YSL Website images seem to embody the new design aesthetic at the historic fashion house.
The revamped Saint Laurent Paris website includes imagery of the stunning model sporting Hedi Slimane's fresh off the runway collection. After some criticism from the press and the sheer fascination surrounding the historic fashion house, this imagery gives a much-needed breath of fresh air to the ordeal with its strikingly beautiful nature.
Set in an ornate French salon, Rubik poses in theatrical postures and does the collection justice as she wears with ladylike grace. The clothing shines with its tailored aesthetic and tasteful cutouts. With this editorial, the Saint Laurent Paris rebranding takes a bold step into the future of this beloved maison.
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Concept: Anja Rubik For YSL Website
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