Ana Paula Caldas' 'Type in Flames' project is one pyromaniacs will appreciate--even if they don't give a hoot about typography. The project is essentially a flaming O, and it's an incendiary art piece in more ways than one.
Is it a commentary on traditional media, or on consumerism? You'll have to ask Ana Paula Caldas to find out, as she doesn't divulge the meaning of 'Type in Flames' outright.
We've featured a number of innovations that use fire to draw attention to deeper themes. Check out some of my favorite such features below.
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Concept: Flaming Typography
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Segment: Neutral, 18-55
Comparison Set: 17 similar articles, including: fire-spitting bras, fun with fire, and 29 fiery innovations.