'Allen Solly' by Nithin Rao is a Playful Fashion Shoot

By: Marissa Brassfield - Published: • References: &
I love the whimsical chalk backdrops used in 'Allen Solly' by Nithin Rao. Although it looks like the models are standing upright, they're actually laying down on the floor, which has been covered with interactive chalk illustrations.

'Allen Solly' by Nithin Rao was created with the help of Abitabh Kame, Ajesh Narayanan, and Sangeetha Shirali. Each image is more playful than the last, as the human models negotiate their illustrated worlds. Stats for Interactive Chalk Backdrops Trending: Older & Chilly
Traction: 7,779 clicks in 242 w
Interest: 4 minutes
Concept: Allen Solly By Nithin Rao
Related: 85 examples / 65 photos
Segment: Females, 18-55
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