The Vibrant Alana Zimmer Harper's Bazaar Australia March 2011 Editorial
Renee Ramsarran — February 27, 2011 — Fashion
References: harpersbazaar.au & fashiongonerogue
The Alana Zimmer Harper's Bazaar Australia March 2011 editorial does not shy away from bright colors. Stylist Tina Chai mixes and matches the palette in a bold way, playing to this season's popular colorblocked fashions. Makeup artist Maud Laceppe continues on the vibrant streak, with mint-green nails and striking red lips.
Shot by photographer Benny Horn, the Alana Zimmer Harper's Bazaar Australia March 2011 editorial gives casual style a vibrant update.
Implications - Sometimes editorials can be a little outlandish and feature outfits that are not plausible for everyday wear. When businesses feature items that can be worn by everyone on a daily basis, they are showing items that are more likely to get picked up by shoppers.
Shot by photographer Benny Horn, the Alana Zimmer Harper's Bazaar Australia March 2011 editorial gives casual style a vibrant update.
Implications - Sometimes editorials can be a little outlandish and feature outfits that are not plausible for everyday wear. When businesses feature items that can be worn by everyone on a daily basis, they are showing items that are more likely to get picked up by shoppers.
Trend Themes
1. Colorblocked Fashions - Opportunity for businesses to create and market bold, colorblocked clothing items.
2. Vibrant Casual Style - Opportunity for businesses to offer vibrant and fashionable everyday wear.
3. Mix-and-match Palette - Opportunity for businesses to create customizable clothing and accessory options for consumers.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Developing clothing lines that feature colorblocked designs.
2. Retail - Disruptive innovation opportunity: Curating and showcasing vibrant casual wear collections in-store and online.
3. Cosmetics - Disruptive innovation opportunity: Launching makeup products and nail polishes in bold and vibrant color palettes.
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