The controversial artists celebrated his big day with a birthday bash and an unusual cake. His celebratory cake was a replica of his very own Nike Air Yeezys.
Kanye West's detailed cake was adorned in blue frosting and did not miss out on any of the trimmings.
Implications - Customizable foods and desserts are yet another addition to the quickly growing market of personalized items, which also includes speakers, apparel and laptops. Whether for young children's birthday parties or big-time celebrities, birthday cakes are now reflective of personal identities with cakes made to look like anything from purses and shoes to baseballs.